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Senior Content Operations Manager - Marketing Technology

Vizient · Chicago, IL · $77,400–$135,400 a year · Full time

Posted Sep 24, 2026 · We last checked this listing on Oct 5, 2026

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Likely interview questions for this role

Written from this job description, not a generic list. Each one notes what the interviewer is really checking.

About your past

Tell me about a time you rolled out a content platform and adoption stalled. What did you do to get people actually using it?

What they are checking: Whether they treat adoption as their job, using enablement and workflow fixes rather than blaming users for not logging in.

Tell me about a time you had to retire or replace a tool people were attached to. How did you manage the change?

What they are checking: Whether they can lead a migration with empathy and a plan, keeping work flowing while habits shift.

What would you do

Where do you see real value in using automation or AI in content production, and where would you hold back?

What they are checking: Whether they can pick practical, measurable uses for AI and also name the review and brand risks that need a human.

Two marketing leaders both want their platform request done this quarter and you only have capacity for one. How do you decide and how do you tell them?

What they are checking: Whether they tie decisions to business priorities openly, and can deliver a no without losing the relationship.

The posting mentions working with clients as well as internal teams. How would you approach a workflow change that affects both?

What they are checking: Whether they consider the outside user's experience and communicate changes before they land, not after.

About the work

You'd be the product owner for our content operations platforms. Walk me through how you build and prioritize a roadmap for a workflow and digital asset management stack.

What they are checking: Whether they think like a product owner with tradeoffs and outcomes, or just keep a list of feature requests.

How would you define and govern a content lifecycle, from request to retirement, for a marketing team that produces a high volume of assets?

What they are checking: Whether they can design clear stages, owners and expiration rules so old or off-brand content does not keep circulating.

Our workflow tool and our digital asset management system need to talk to each other. How do you approach that integration and decide what data moves where?

What they are checking: Whether they understand metadata, handoffs and a single source of truth well enough to avoid duplicate assets and broken links.

How do you handle security and permissions on a digital asset system that holds client materials and internal drafts?

What they are checking: Whether they take access control seriously in a healthcare company where the wrong file in the wrong hands causes real trouble.

What metrics would you use to show that our content operations platforms are making marketing faster or better?

What they are checking: Whether they measure cycle time, reuse and throughput instead of vanity counts like number of logins.

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The full job description

As published by Vizient.

When you’re the best, we’re the best. We instill an environment where employees feel engaged, satisfied and able to contribute their unique skills and talents while living and working as their authentic selves . We provide extensive opportunities for personal and professional development, building both employee competence and organizational capability to fuel exceptional performance through an inclusive environment both now and in the future. Summary: In this role, you will act as the product owner for content operations platforms, driving roadmap decisions, cross-platform integration, and long-term capability development. You will lead the strategy, administration, and optimization of content operations technology platforms to enable scalable, efficient marketing execution. You will collaborate with cross-functional teams and clients to enhance workflows, drive platform adoption, and ensure alignment with business priorities. You will oversee system performance, support user enablement, and identify opportunities to leverage automation and AI to improve content production and delivery. Responsibilities: • Own and administer Vizient’s content operations technology platforms: including workflow and digital asset management systems, ensuring proper configuration, integration, security, and ongoing performance. • Define and govern content lifecycle processes, including asset taxonomy, metadata standards, versioning, and reuse strategies to maximize content value and scalability. • Manage platform adoption, utilization, and user enablement: provide training, documentation, and Tier 1 support to Marketing, GTM, and agency users to drive proficiency and value realization. • Lead vendor and license management activities, including vendor relationships, contract renewals, license forecasting, utilization optimization, and coordination with Procurement and IT. • Gather and prioritize business requirements from cross-functional stakeholders and develop a rolling roadmap to evolve content operations platforms in alignment with marketing and business strategy. • Partner cross-functionally with Marketing Operations, Creative Services, IT, and external agencies to design scalable workflows, support integrations, and translate business needs into effective technical solutions. • Identify and implement AI and automation use cases within content operations (e.g., tagging, metadata generation, content assembly, workflow acceleration) to improve efficiency and scale. • This is an office based role with an expectation of three days per week on site (Irving, TX, or Chicago, IL) Qualifications: • Relevant degree preferred. • 5 or more years of relevant experience required. • Adobe Workfront administrator certification required or expected within six months of hire. • Hands-on experience administering enterprise digital asset management platforms, preferably Adobe Experience Manager (AEM) Assets or Adobe DAM solutions. • Demonstrated experience managing marketing technology vendors and platform integrations. • Ability to deliver user training, documentation, and ongoing platform enablement. • Deep knowledge of marketing content operations platforms, including workflow and digital asset management systems. • Strong understanding of platform configuration, integrations, security, and access management. • Skilled in analyzing platform utilization and performance to drive adoption and ROI. • Ability to translate business requirements into scalable technical solutions. Estimated Hiring Range: At Vizient, we consider skills, experience, and organizational needs in our compensation approach. Geographic factors may adjust the range estimate and hires typically fall below the top range. Compensation decisions are tailored to individual circumstances. The current salary range for this role is $77,400.00 to $135,400.00. This position is also incentive eligible. Vizient has a comprehensive benefits plan! Please view our benefits here: http://www.vizientinc.com/about-us/careers Equal Opportunity Employer: Females/Minorities/Veterans/Individuals with Disabilities The Company is committed to equal employment opportunity to all employees and applicants without regard to race, religion, color, gender identity, ethnicity, age, national origin, sexual orientation, disability status, veteran status or any other category protected by applicable law.

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