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Sales Operations Manager - Sales Strategy

Wolters Kluwer · Madison, WI · $89,600–$157,000 a year · Full time

Posted Aug 21, 2026 · We last checked this listing on Oct 6, 2026

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Likely interview questions for this role

Written from this job description, not a generic list. Each one notes what the interviewer is really checking.

About your past

Tell me about a revenue operations project you led that made a sales team more effective. How did you measure it?

What they are checking: Whether they can show real impact on sales effectiveness with numbers, not just activity.

Tell me about a time you recommended a change sales management didn't want to hear.

What they are checking: Whether they can act as a trusted advisor and hold their ground with data.

How do you get busy sellers to adopt a new process or tool?

What they are checking: Whether they plan for adoption, since process changes fail when sellers ignore them.

What would you do

Sales leaders don't trust the forecast. How would you improve forecast accuracy?

What they are checking: Whether they can fix forecasting through process, data hygiene and stage definitions instead of more reports.

You're given a vague request to improve pipeline. How do you turn that into a project?

What they are checking: Whether they work independently to define scope and success, as the role expects with little guidance.

About the work

How would you help design a sales compensation plan that drives the right behavior?

What they are checking: Whether they understand quotas, accelerators and unintended consequences of incentive design.

How do you write requirements for a sales support system change so IT builds the right thing?

What they are checking: Whether they can turn sales needs into clear system requirements, a stated part of the role.

Which sales activity metrics do you think actually predict results, and which are noise?

What they are checking: Whether they can separate meaningful leading indicators from vanity metrics when driving performance.

How would you approach territory or account segmentation for CT Corporation's sales team?

What they are checking: Whether they can balance workload, opportunity and coverage when designing territories.

Walk me through a model you built to monitor trends in sales data.

What they are checking: Whether they have hands-on modeling skills, not just the ability to request analysis from others.

Practice this interview out loud.

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The full job description

As published by Wolters Kluwer.

LOCATION: Hybrid - 8 days a month in the office (see locations on the posting) OVERVIEW As a Sales Operations Manager – Sales Strategy, you’ll work as a trusted partner to Regional and Segment Sales Leadership, enabling data-driven decision-making that improves sales performance, productivity and forecast accuracy. Serving as part of the Global Revenue Operations function, this role is accountable for delivering actionable insights and recommendations, working cross-functionally to champion innovation and optimization, and leveraging AI-enabled analytics and automation to identify opportunities, mitigate risks and influence strategic decisions that improve business outcomes. RESPONSIBILITIES • Proactively analyze sales performance against targets and KPIs, translating complex data into a clear, commercially focused narrative that equips sales leaders with actionable insights and recommendations on performance trends, risks and growth opportunities. • Own and lead the sales operating cadence for supported segments or regions, including forecast meetings, pipeline reviews, deal inspections and overall team performance reviews, using disciplined pipeline management, leading and lagging indicators and risk identification to improve forecast accuracy. • Leverage AI-enabled analytics to accelerate forecasting, inspections and performance analysis, applying judgment to translate findings into practical recommendations and actions. • Perform in-depth pipeline reviews to strengthen opportunity health, improve pipeline progression and increase confidence in pipeline quality. • Conduct deep analysis of sales metrics to uncover performance and productivity trends and identify opportunities to support growth across new business, renewals, cross-sell and upsell. • Champion Salesforce/CRM data integrity, process compliance and adoption of dashboards, analytics solutions and sales tools to support trusted, data-driven decision-making. • Collaborate with Segment and Regional Sales VPs, Global Sales Operations and Finance to ensure complete and accurate delivery of all sales planning components. • Lead or support cross-functional sales operations initiatives that improve sales effectiveness, productivity, scalability and adoption of new tools. • Act as a subject matter expert and trusted advisor for forecasting, pipeline management, sales performance measurement and operational best practice. QUALIFICATIONS Education: Bachelor’s degree in a relevant field or equivalent experience. Skills + Experience: • 5+ years’ experience in Sales Operations, Revenue Operations or a related role. • Demonstrable experience delivering advanced sales analysis and business intelligence to sales leaders. • Evidence of leading structured pipeline management and forecasting processes, using leading and lagging indicators to improve forecast accuracy and business confidence. • Ability to translate complex data into a clear, compelling narrative with recommendations and insights that influence sales leadership. • Proficient in Salesforce, Power BI and sales analytics platforms, with experience improving adoption, data integrity and effective system utilization. • Adept at building collaborative, productive relationships with senior cross-functional stakeholders in complex, matrixed environments. • Demonstrable ability to identify process and operational improvements that remove friction, strengthen execution and enhance sales operating rhythms. • Highly organized and accountable, with the ability to progress initiatives with precision, clarity and strong follow-through. TRAVEL: 10% travel to attend segment or team meetings. #LI-Hybrid Our Interview Practices To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process. Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process. Compensation: $89,600.00 - $157,000.00 USD Compensation range listed is based on primary location of the position. Actual base salary offer is influenced by a wide array of factors including but not limited to skills, experience and actual hiring location. Your recruiter can share more information about the specific offer for the job location during the hiring process. Additional Information : Wolters Kluwer offers a wide variety of competitive benefits and programs to help meet your needs and balance your work and personal life, including but not limited to: Medical, Dental, & Vision Plans, 401(k), FSA/HSA, Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave. Full details of our benefits are available upon request.

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