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Brand Growth and Innovation Leader

Kimberly-Clark · Chicago, IL · Full time

Posted Sep 16, 2026 · We last checked this listing on Oct 6, 2026

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Likely interview questions for this role

Written from this job description, not a generic list. Each one notes what the interviewer is really checking.

About your past

Tell me about a disruptive innovation you brought to market. What made it different from a line extension?

What they are checking: Whether they've truly led breakthrough innovation, which is what this role asks for, not just incremental launches.

Tell me about a time you had to win support from senior leaders for a risky idea.

What they are checking: Whether they can build a business case and influence leadership, since the posting says they must gain support for plans.

Tell me about a launch that didn't go as planned. What did you learn?

What they are checking: Whether they can reflect honestly on failure and use it to make better calls.

How would you work with R&D, supply chain and sales to bring an innovation to shelf?

What they are checking: Whether they can lead cross-functional teams in a big, matrixed company.

What would you do

Feminine care is a personal topic. How do you get honest consumer insight from people who may not want to talk about it?

What they are checking: Whether they can run sensitive research respectfully and still find real tension points to build on.

An innovation tested well with consumers but R&D says it will take two extra years. How do you handle that?

What they are checking: Whether they can find a path forward, like phasing or partnerships, while managing expectations.

How do you balance near-term brand building with long-term innovation work?

What they are checking: Whether they can lead current brand initiatives across North America without starving the future pipeline.

About the work

Where do you see the biggest unmet consumer needs in feminine care over the next three to five years?

What they are checking: Whether they've thought seriously about the category, including period underwear, sustainability and life stage needs.

How would you build a three-to-five year strategy and innovation plan for the Kotex portfolio?

What they are checking: Whether they can connect consumer insight, portfolio roles and financials into a plan leaders can fund.

How would you decide which innovation ideas to kill early?

What they are checking: Whether they use clear stage gates and evidence rather than holding on to favorite ideas.

How would you think about competing with private label and newer direct-to-consumer brands in this category?

What they are checking: Whether they understand the competitive pressure on a legacy brand and how innovation can answer it.

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The full job description

As published by Kimberly-Clark.

Brand Growth and Innovation Leader Job Description Feminine Care Brand Growth & Innovation Leader Join the team behind iconic brands like Huggies®, Kotex®, Poise® and Depend®. At Kimberly-Clark, it’s all here for you—innovation, growth, and the chance to make a real impact. You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU. Do you have a consumer-obsessed mindset and passion for transformational innovation? Are you always on the lookout for the next breakthrough opportunity and have a track-record of bringing disruptive innovation to life? We are looking for a creative and proven innovator to join as a Brand Growth and Innovation Leader to help define the future of the Feminine Care business at Kimberly-Clark. The Feminine Care Brand Growth and Innovation Leader will lead brand building initiatives across North America for the Kotex® portfolio as well as develop, gain support for, and lead three-to-five year strategy & innovation plans. In this role you will lead Brand Growth and Innovation Brand Manager(s) and consultants while also leading and influencing cross-functional partners in a matrix organization. The ideal candidate is a creative and strategic thinker with a passion and proven track record for managing an innovation portfolio to deliver on business growth goals and push the boundaries of what's possible. About You In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. Job responsibilities include: • Drive identification, prioritization and fulfilment of unmet/underserved consumer needs. • Articulate insight based, consumer driven innovation strategy through the lens of the market dynamics, consumer, competition, brand and financial goals. • Drive the delivery of a validated, consumer-driven and transformational innovation pipeline to bring to market, including leading strategy, concept creation, product design and delivery, channel strategy, pricing, shelving, primary packaging and forecasting. • Collaborate on development of the Strategic Business Plan, guiding brand priorities over a three-to-five-year horizon. • Lead a cross functional team to drive continuous development of innovation, renovation and commercial news pipeline. • Collaborate with the Global team to drive prioritization, scale and consistency of front-end innovation development. • Drive business model innovation including (but not limited to) import/export of winning innovation from total enterprise, agile concept and prototyping approaches and resources. • Delivery of business objectives for a brand including net sales, operating profit, gross margin, and market share including knowledge of full P&L levers. • Consumption and shipment forecasting for brand with an understanding of managing risks and opportunities and associated gap closing activities. • Effective management and prioritization of innovation priorities and the innovation budget. • Presenting and influencing the North American Leadership Team. To succeed in this role, you will need the following qualifications: Required Qualifications • Bachelor’s degree in Business and/or Marketing. • 10+ years’ experience in marketing with brand management (B2B - CPG companies) • Experience leading innovation strategy, concept and product development and commercialization • Strong understanding of brand foundational tools, consumer insight identification, segmentation and target development. • Experience with brand positioning and brand strategy development. • Concept & Brief writing for product innovation, renovation and commercial news • P&L management; development and execution of brand marketing; cross- functional knowledge; direct experience in all various aspects of business including manufacturing, product & technology development and product supply. • Experience managing at least one direct report. • Proven capability to lead in a matrix organization driving collaboration across businesses and functions. • Demonstrated capability in leading agency partners in long-term projects. • Travel 10-20% of the work time. Preferred Qualifications • A Masters/MBA with concentration in Marketing preferred. Led by Purpose. Driven by You. Total Benefits We believe that our employees are our greatest asset, and we're committed to providing them with the resources they need to be successful. If you're looking for a rewarding career with a company that cares about its employees, then Kimberly-Clark is the place for you.​ ​ Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com ​ Flex That Works at Kimberly-Clark We believe great work happens when people come together with purpose. That’s why we offer a flexible work model that blends remote work with intentional in-person collaboration — helping you connect, grow, and innovate while maintaining the balance you value. To Be Considered Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role. In the meantime, please check out the careers website . And finally, the fine print…. For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world, which is why we seek to build a workforce that encompasses the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law. The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position. Employment is subject to verification of local policies. Employment is subject to verification of pre-screening tests which may include drug screening, background check, and DMV check. Veterans and members of the Reserve and Guard are highly encouraged to apply. Kimberly-Clark will support in-country relocation for the chosen candidate for the role. The benefits provided will be per the terms of Kimberly-Clark’s applicable mobility policies. The benefits/policy provided will be decided at Kimberly-Clark’s sole discretion. #LI-Hybrid Grade 7/M3 Salary Range: 173,400 – 214,200 USD At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow. Along with base pay, this position offers eligibility for a target bonus and a comprehensive benefits suite, including our 401(k) and Profit Sharing plan. The anticipated base pay range for this role is provided above for a fully qualified hire. Actual pay will depend on several factors, such as location, role, skills, performance, and experience. Please note that the stated pay range applies to US locations only. Primary Location Chicago Commercial Center Additional Locations Worker Type Employee Worker Sub-Type Regular Time Type Full time

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