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Associate Brand Manager, Pest Control - International Consumer Brands

SC Johnson · Racine, WI · Full time

Posted Sep 3, 2026 · We last checked this listing on Oct 6, 2026

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Likely interview questions for this role

Written from this job description, not a generic list. Each one notes what the interviewer is really checking.

About your past

Tell me about a time you had to build a brand strategy or campaign using consumer insights and competitive analysis. What was the insight, and how did it change the plan?

What they are checking: whether the candidate can translate raw insight into a distinct, actionable brand strategy rather than repeating generic marketing language

Walk me through a new product you helped take from opportunity definition through commercialization. Where did you personally own the work, and where did you have to defer to R&D, finance, or legal?

What they are checking: real innovation experience versus surface familiarity with the stage-gate process, and self-awareness about scope of ownership

Tell me about a time you had to influence a decision on a cross-functional team when you had no formal authority over the people involved.

What they are checking: whether they can actually drive alignment across RD&E, insights, finance, and regional teams without a title to lean on

Describe a time a project you were leading had a lot of ambiguity, maybe unclear scope or conflicting inputs, and you had to move forward anyway.

What they are checking: tolerance for ambiguity and bias toward action versus waiting for perfect clarity

How have you contributed to or been accountable for a brand's P&L or market share, even if you weren't the final decision-maker?

What they are checking: whether they think commercially and connect their marketing work to business outcomes

Why insecticides, and why this brand portfolio specifically, rather than a category you might find more glamorous?

What they are checking: genuine motivation and whether they've thought about the category's realities, like seasonality, regulation, and global variance

What would you do

Raid and Baygon are global brands but insecticide needs and regulations differ a lot by market. How would you decide when to adapt a global creative asset for a local market versus holding the line on brand consistency?

What they are checking: judgment on global-local tension and whether they understand brand architecture as a decision framework, not just a style guide

Say you're partnering with RD&E and Legal to build a claims strategy for a new insecticide, and the science supports a claim but Legal thinks it's too aggressive for certain markets. How do you move that forward?

What they are checking: ability to navigate regulatory and legal friction on claims without either backing down entirely or overpromising

You're juggling an equity workstream and an innovation project at the same time, and both owners think their priority should come first this week. How do you decide what gets your attention?

What they are checking: prioritization instincts and comfort with the equity/innovation flex this role explicitly requires

If you found out midway through a project that a regional team had different assumptions about the target consumer than what was baked into the global brief, what would you do?

What they are checking: how they handle misalignment between global strategy and regional business context without derailing the timeline

About the work

How do you evaluate creative work coming back from an agency? Walk me through what you're checking for and how you give feedback that actually improves the next round.

What they are checking: depth of experience writing briefs and managing agency relationships, not just approving what's put in front of them

Tell me about managing an agency production budget or scope where things started to drift. How did you catch it and what did you do?

What they are checking: concrete experience with budget and scope discipline, not just creative oversight

What does a strong creative brief look like to you, and what's the most common mistake you see in briefs that leads to weak creative work?

What they are checking: whether they actually know how to write briefs that set agencies up to succeed, a core mechanical skill for this role

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The full job description

As published by SC Johnson.

SC Johnson has been leading with purpose for 140 years, building high-quality products and iconic brands found in homes, schools and businesses in virtually every country worldwide – including OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s Clean Day®, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more. The 13,000 people of our global, fifth-generation family company are committed to making the world a better place today and for future generations. ABOUT THE ROLE Build Iconic Brands. Shape Global Innovation. Create Consumer Impact. Are you a marketer who loves the challenge of building powerful brands while bringing new ideas to life? As Associate Brand Manager, Insecticides – Equity & Innovation, you’ll help shape the future of iconic global brands including Raid® and Baygon®, influencing how they connect with consumers, innovate against evolving needs, and win in markets around the world. This is a dynamic brand management opportunity designed to give you experience across both brand equity and innovation. You’ll lead high-impact projects spanning brand strategy, integrated marketing communications, visual brand identity, consumer claims, portfolio strategy, and new product development and commercialization—connecting the long-term vision for the brand with the products and experiences that bring it to life. Working in a highly collaborative, global environment, you’ll partner with regional and country marketing teams, consumer insights, innovation and product development, finance, legal and regulatory teams, and agency partners to uncover opportunities and translate consumer and business insights into compelling brand strategies and successful marketplace execution. At the heart of this role is the opportunity to connect brand building with innovation—ensuring new products strengthen the brand's positioning while powerful marketing communications turn product benefits into meaningful reasons for consumers to choose our brands. If you’re a consumer-obsessed marketer who combines strategic thinking, creativity, commercial instincts, and a passion for building brands across markets and cultures, this is an opportunity to make an impact on brands trusted by consumers around the world. THERE ARE TWO M4 ASSOCIATE BRAND MANAGER ROLES OPEN ON THIS TEAM KEY RESPONSIBILITIES • Flex across equity and innovation priorities as business needs dictate, taking ownership of high priority workstreams and ensuring a strong connection between brand strategy, product development, and commercialization. • Shape holistic brand and portfolio strategies and create winning plans for Strategy 2030 by leveraging consumer insights, market and competitive analysis, and regional and local business opportunities. • Work closely with regional and country marketing teams to understand business context, identify clear problems to solve, assess commercial viability, and unlock growth across insecticide brands. • Lead assigned equity workstreams, including writing and assessing creative briefs, evaluating creative work, and partnering with agencies to develop integrated communications and Visual Brand Language aligned with brand architecture. • Adapt global brand assets for local relevance while protecting distinctive brand voice, strategic consistency, and executional excellence; manage assigned agency scope and production budgets, including planning and in-season adherence. • Lead assigned innovation and new product development projects from opportunity definition through commercialization, partnering with Research, Development and Engineering, Product Commercialization Management, Insights, Finance, and regional teams to establish the consumer proposition, technical feasibility, financial viability, and project plan. • Ensure innovation and equity are tightly connected by partnering across teams to develop compelling positioning, packaging and Visual Brand Language, claims, and communication that bring product benefits to life. • Lead or partner on claims strategy by coordinating Research, Development and Engineering, Legal, and Regulatory resources to articulate the product experience, create differentiated and supportable claims, and address competitive opportunities and disadvantages. • Lead cross-functional project governance and update meetings, including support of Integrated Growth Planning and other brand and innovation operating processes; drive clear decisions, owners, and next steps. • Share accountability for the brands’ Profit and Loss performance and market share globally. REQUIRED EXPERIENCE YOU’LL BRING • Bachelor's degree in marketing or related subject with 5+ years of related work experience or 3+ years with an advanced degree • Qualified candidates must be legally authorized to work in the United States without current or future sponsorship PREFERRED EXPERIENCES AND SKILLS • Global experience/exposure • 3-5 years of marketing experience in consumer products, ideally spanning brand management and/or innovation • Experience developing integrated marketing communications and partnering effectively with creative agencies • Experience supporting or leading new product development and commercialization • Strong cross-functional leadership and demonstrated ability to influence without direct authority • Strong project management skills and ability to manage multiple priorities while shifting between strategic and executional work • MBA preferred or equivalent relevant experience • Passion for creativity, consumer-led innovation and brand building • Comfortable working in ambiguity with a high sense of urgency and the ability to turn ambiguity into action JOB REQUIREMENTS • Position is Full-Time in Racine, Wisconsin • Regular business hours, Monday-Friday • Travel <10% • This role is eligible for international relocation assistance • Remote work is available once per week for eligible employees after 90-day onboarding period BENEFITS AND PERKS SC Johnson’s total compensation packages are at or above industry levels. In addition to salary, total packages may include bonuses, long-term incentives, matching 401(k) contributions and profit sharing based on company profitability, job level and years of service. As a family company, we’re committed to providing benefits such as subsidized health care plans, maternity/paternity/adoption leave, flexible work arrangements, vacation purchase options, recreation and fitness centers, childcare, counseling services and more. Inclusion & Diversity We’re a global business, with people from every culture, ethnicity, race, religion, gender identity, sexual orientation, age and ability. We recognize the breadth of human experience, and we work to celebrate it. It is our goal to build a diverse, inclusive and supportive work environment where all people can thrive. We’re committed to ongoing efforts that help us attract, hire, and retain diverse talent who want to build a positive, inclusive environment. Read more about our ongoing initiatives at https://jobs.scjohnson.com/inclusion . Better Together At SC Johnson, we believe people achieve their best when they collaborate and work together in person. We value connection to strengthen teamwork, accelerate problem solving, and drive innovation. Equal Opportunity Employer The policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race, color, religion, gender, marital status, sexual orientation, national origin, ancestry, age, gender identity, gender expression, disability, citizenship, pregnancy, veteran status, membership in any active or reserve component of the U.S. or state military forces, genetic history or information or any other category protected by law. Accommodation Requests If you are an individual with a disability and you need an accommodation or other assistance during the application process, please call our Human Resources department at 262-260-3343 or email your request to SCJHR@scj.com . All qualified applicants are encouraged to apply. Download the EEO Know Your Rights poster for more information.

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