Jobs › Nexstar Media

Digital Media Director

Nexstar Media · Chicago, IL · Full time

Posted Aug 4, 2026 · We last checked this listing on Oct 6, 2026

Apply at Nexstar Media

Likely interview questions for this role

Written from this job description, not a generic list. Each one notes what the interviewer is really checking.

About your past

Tell me about a time you developed a digital producer into a stronger journalist or leader.

What they are checking: Whether they invest in talent, which the posting names.

How do you set clear goals for a digital team and hold people accountable to them?

What they are checking: Whether they can set clear goals and hold a team accountable through measurable results, not just good intentions.

Tell me about a digital innovation you led that changed how a newsroom worked.

What they are checking: Whether they can drive change beyond keeping things running.

What would you do

Severe weather is moving into Chicago. Walk me through how you'd direct digital, social and streaming coverage over the next three hours.

What they are checking: Whether they can lead multiplatform breaking coverage under pressure.

How do you work with TV producers who see digital as an afterthought?

What they are checking: Whether they can build true integration between broadcast and digital teams.

A digital story goes viral but contains an error. How do you handle it?

What they are checking: Whether they put accuracy and credibility above audience numbers.

About the work

How would you grow WGN's streaming and CTV viewership while keeping broadcast strong?

What they are checking: Whether they have a real strategy for streaming and CTV that fits the newsroom.

Which metrics do you use to judge digital success, and how do you avoid chasing empty clicks?

What they are checking: Whether they focus on audience loyalty and quality, not just raw traffic.

What SEO and social practices would you put in place for a local news site like WGNTV.com?

What they are checking: Whether they have practical, current skills in audience growth.

How would you decide what content belongs on social, the website, streaming, or all three?

What they are checking: Whether they understand how audiences use each platform differently.

Practice this interview out loud.

Offer builds a real interview for this exact role at Nexstar Media from your resume and this job description, asks the questions one at a time, and tells you what landed. The first one is free.

Practice this out loud

The full job description

As published by Nexstar Media.

WGN-TV is seeking an experienced, forward-thinking Digital Media Director to serve as a key member of the newsroom leadership team. Reporting directly to the Director of News & Multiplatform Content, the Digital Media Director is responsible for leading WGN's digital content operation, audience growth strategy, social media initiatives, and streaming/CTV content execution. This role plays a critical part in shaping editorial strategy, driving multiplatform innovation, and ensuring seamless integration between broadcast, digital, streaming, mobile, and social platforms. The Digital Media Director oversees Digital Producers and digital content staff while leading the newsroom's streaming and CTV strategy. The ideal candidate is a collaborative leader who can think strategically, execute operationally, develop talent, and drive accountability through clearly defined goals and measurable results. Duties/Responsibilities • Lead WGN-TV's digital, social, streaming, and CTV content strategy as a member of the newsroom leadership team. • Partner with newsroom leaders to drive multiplatform content planning, audience growth, and coverage execution. • Direct digital coverage during breaking news, severe weather, and major events. • Drive measurable growth in digital audiences, social engagement, streaming and CTV viewership, SEO performance, audience loyalty, and multiplatform content execution while fostering employee development, adoption of digital-first workflows, and achievement of newsroom strategic objectives. • Lead WGN+ and streaming initiatives, identifying opportunities for live and original content. • Supervise Digital Producers and digital staff, providing coaching, performance management, and professional development. • Establish clear goals, expectations, and Key Performance Indicators (KPIs) for newsroom staff. • Provide regular feedback, performance evaluations, and development opportunities for staff. • Foster collaboration across broadcast, digital, social, and streaming platforms while promoting a digital-first newsroom culture. Requirements/Skills • Bachelor's degree in Journalism, Communications, Digital Media, or a related field, or equivalent experience. • Minimum five (5) years of leadership experience in digital news, audience development, streaming, social media, or multiplatform content operations. • Demonstrated success driving audience growth and managing high-performing teams. • Strong knowledge of digital analytics, SEO, audience behavior, social media platforms, and streaming ecosystems. • Excellent editorial judgment, communication, organizational, and leadership skills. • Ability to thrive in a fast-paced newsroom environment and manage multiple priorities. • Experience working across broadcast, digital, social, and streaming platforms preferred. #LI-Onsite Salary Range: 100K to 130K Annualized - commensurate with applicant's experience and skill level Benefits: Our comprehensive benefits package includes, but not limited to, medical (with multiple plan options), dental, and vision insurance, paid time off, Paid Parental leave, life insurance and more. SCAM ALERT: Please be aware candidates may be at risk of being targeted by scammers seeking personal data or money. Recruiters with Nexstar Media Group and its local stations will only contact you through official job boards, LinkedIn, or email with Nexstar.tv domain or official station email addresses (example:@wreg.com). Be cautious of any outreach claiming to be from Nexstar or its recruiters via any other messaging platforms or personal email addresses. We will not contact you using a @gmail email address. If you are unsure about the authenticity of a job inquiry or offer, email us at corporaterecruiters@nexstar.tv .

Apply at Nexstar Media